HOLOGRAPHIC VS LENTICULAR?

Understanding the terms - Holographic, 3D, Motion Effect, and Lenticular Art

While each term describes distinct visual phenomena, the terms of ‘Holographic, 3D, Motion-Effect and Lenticular’ share a common focus on manipulating light, depth and perception. Holographic 3D enhances your sense of depth and perspective, the terms can be viewed seperately or together. Motion-effects create dynamic experiences. Lenticular refers to the printing technique of creating these illusions. Collectively, they contribute to a more engaging and impactful visual presentation.

What is holographic art?
Holographic art refers to a method of creating images that appear to have depth and can show different perspectives when viewed from various angles. This technique utilises the principles of holography, allowing for a vivid and immersive viewing experience.

How does 3D art differ from holographic art?
3D art creates the illusion of depth on a flat surface by using perspective, shading, and angles. Unlike holographic art, which provides a dynamic experience through light, 3D art remains static and is viewed from fixed perspectives without changing the image’s appearance.

What is a motion effect?
Motion effect refers to the illusion of movement within an image. This technique animates artwork by portraying multiple frames within a single piece, which creates the perception of motion as the viewer shifts their viewing angle. This effect can enhance engagement and add a dimension of life to the artwork.

What does the term 'lenticular' mean?
Lenticular refers to a printing technology that uses a lens system to produce images with an illusion of depth or motion. This involves multiple images layered under a lenticular lens, allowing viewers to see different images or perspectives as they change their angle of view.

In what ways can these techniques be utilised in home décor?
These techniques can be expertly applied in home décor to create statement pieces that captivate the eye. Holographic 3D art can transform walls with its dynamic visuals, they can add depth to any room, motion-effects can enliven static spaces, all of which offer interactive fascination, making each piece a conversation starter.

Can I personalise these effects for my own artwork?
Yes, at The WOWOW Gallery, we offer bespoke artwork packages that allow you to convert your own photographs or portraits into stunning holographic 3D, or motion-effect images. This personalisation ensures that the art you display is not only unique but also deeply meaningful.

An example of how a personal image can be transformed into motion-effect.